UltraMax 400 is a lot of people's first roll, because ISO 400 copes with most of a normal day: street shots in daylight, dinner indoors, a walk at dusk. This listing is the 135 format version, 36 exposures per roll, three rolls to a pack. One thing to be clear about before you order: you need a 35mm film camera, and you will pay a lab to develop and scan the film before you see anything.
Key features
ISO 400 daylight-balanced colour negative
Kodak describes UltraMax 400 as a high-speed, daylight-balanced colour negative film designed to perform across a wide range of shooting conditions. At ISO 400 you have one to two stops more room than ISO 200 or 100, which matters indoors and on overcast days.
Fine grain, vivid colour
Kodak specifies fine grain, vivid colour saturation, sharp detail and consistent colour reproduction, which is what you want from an everyday film. Consistency also means scenes shot on the same roll tend to match in tone.
Steadier in low light and in motion
Kodak states that UltraMax 400 enhances low-light performance, extends flash range, improves action shots and helps minimise the effects of camera shake. That is useful with children, pets and people walking past — subjects that do not hold still.
Three rolls, 36 exposures each
Three rolls of 36 exposures gives 108 frames in one box, enough for a trip or several weekends without running out mid-outing.
Specifications
| Item | Specification |
|---|---|
| Type | Colour negative film, daylight-balanced |
| Speed | ISO 400 |
| Format | 135 (35mm) |
| Exposures per roll | 36 |
| Pack | 3 rolls |
| Image characteristics | Fine grain, vivid colour saturation, sharp detail, consistent colour reproduction |
| Requirements | A 35mm film camera; paid lab developing and scanning after shooting |
Who it's for
- Anyone with a 35mm film camera who wants one dependable, do-everything colour stock.
- Travellers who would rather buy three rolls at once than hunt for film abroad.
- People shooting indoors, at dusk, or subjects in motion, where ISO 400 helps.
- Not for you if: you do not own a film camera. This film cannot be used on its own and does not work in instant cameras. If paying for developing and scanning and waiting for the results each time sounds like a chore, think it through first.
Warranty and delivery
International version · 100% brand new · within expiry date · viewing by appointment at our Kwun Tong shop; film cannot be returned or exchanged once opened.
Non-TV items are delivered by SF Express (freight collect, paid by the customer), or collected at our Kwun Tong shop (free, 11:00–19:00); for other couriers or delivery to Macau, please WhatsApp us.
FAQ
Q: Where can I get it developed and scanned in Hong Kong? A: Labs around Mong Kok, Sham Shui Po and Kwun Tong handle 35mm colour negative developing and scanning, and some offer mail-in service. Charges depend on developing, scan resolution and turnaround, and are paid to the lab directly.
Q: Can I use it in an instax camera? A: No. This is 135 format 35mm film for 35mm film cameras only. instax is an instant film format and the two are not interchangeable.
Q: What is the difference between the 24 and 36 exposure versions? A: Only the number of frames per roll. Kodak lists UltraMax 400 in both 24 and 36 exposure lengths; this product is the 36-exposure, three-roll pack. More frames per roll generally means a lower developing cost per frame.